Although it is still fairly new, plenty of companies have delved and completely excelled in the new social media channel of Pinterest. The online visual board has been predicted to grow measurably in the next few years. As such, brands all over the world are looking for ways to authentically connect with it’s current and potential consumers on the site.
As with any other social media channel, a well-thought out strategy is needed to excel. To assist you with this, I came across an article that details 5 ways a few brands have used Pinterest to authentically connect with fans.
Feel free to check it out here.
What tips and strategies have you implemented that have been successful on Pinterest?